
01 / The Story
Apparel Designed for the Construction & Equipment Community
Construction & Equipment apparel should do more than place a logo on a shirt. It should represent the people, pride, work, and story behind the organization. Whether you are creating shirts for crews, operators, foremen, customers, recruits, and community members, the goal is the same: create something that feels specific, meaningful, and worth wearing.
Since 1982, Excel Sportswear has helped teams, businesses, schools, events, and organizations turn identity into custom apparel people are proud to wear.
— The Story of You
02 / The Challenge
Most Construction & Equipment Merchandise Looks Too Generic
Construction & Equipment apparel should do more than place a logo on a shirt. It should represent the people, pride, work, and story behind the organization. Whether you are creating shirts for crews, operators, foremen, customers, recruits, and community members, the goal is the same: create something that feels specific, meaningful, and worth wearing.
Since 1982, Excel Sportswear has helped teams, businesses, schools, events, and organizations turn identity into custom apparel people are proud to wear.

03 / What We Create
Custom Apparel, Brandwear & Promotional Products for Construction & Equipment
Excel can help create crew shirts, safety-event apparel, employee brandwear, customer gifts, recruiting apparel, trade show merchandise, company milestone apparel, and jobsite-ready promotional products. Projects can include wearable pieces like shirts, hoodies, polos, hats, and jackets, along with usable branded merchandise such as drinkware, bags, stickers, customer gifts, and event giveaways. The goal is not just to make products. The goal is to create brandwear and merchandise people actually want to wear, use, keep, and remember.
T-Shirts
long sleeves
hoodies
performance apparel
event shirts
staff apparel
customer giveaways
fundraiser apparel
team apparel
promotional products
hi-vis work apparel
04 / The Field
See Construction & Equipment Apparel We Have Created
05 / The Difference
Why Construction & Equipment Customers Choose Excel Sportswear
Excel is not just an apparel printer. We combine original artwork, real in-house artists, collaborative design, production experience, and careful quality control. Every design is reviewed through human creativity and production knowledge so the final apparel looks right, feels connected, and represents the customer well.
AI can support early ideas and workflow, but it does not replace Excel’s artists. Every final design should pass through experienced human hands and eyes so the artwork is practical, original, printable, and connected to the customer’s story.

06 / The Process
How the Custom Apparel Process Works

Discover
We learn about your business, team, event, or brand and gather inspiration, reference photos, and design ideas.

Design
Our in-house artists create custom artwork and mockups while collaborating with you through revisions and approvals.

Produce
Once approved, your apparel moves into production using the printing method that best fits your project.

Deliver
Your finished apparel arrives ready to wear, promote, sell, or represent your organization with pride.
How do I order branded shirts for my construction company or crew?
Start with a quote request through the website or contact us directly. We'll ask about your company, crew size, what you need — shirts, polos, hi-vis gear, or a combination — and your deadline. Our artists develop a free design concept before any money changes hands. Production typically runs two to three weeks from proof approval.
What type of apparel works best for construction crews?
Can you feature our specific equipment — a loader, an excavator, our rig — in the artwork?
Yes. Send us a photo or describe the machine, and our artists build original artwork around it. This is the difference between branded apparel that gets worn and something that gets left in the truck. Give us the details — what the machine means to your company, the specific model, any identifying markings — and the artwork reflects that.
Do you offer high-visibility branded work shirts for construction sites?
Yes. Excel carries hi-vis apparel that can be customized with your company logo. The design is handled so your branding doesn't compromise the safety color coverage. These are suitable for OSHA-regulated sites where visibility is required — and you're still walking the job in your company's brand.
What's the minimum order for construction crew shirts?
100 pieces combined for t-shirts and hoodies via screen printing. Hats run separately at a 48-piece minimum. If you're outfitting a smaller crew and those numbers don't work, call us and we'll talk through the options.
Our standard minimum is typically 80–100 pieces per run, which works well for outfitting full crews. Some decoration methods and garment types have different minimums. If you're outfitting a smaller team or want to test a design before a larger run, reach out and we can help find the most cost-effective path.

























